Brian Roseman - Resume

Head of Growth and Operations | Kansas City, MO

20+ years driving digital transformation, building high-performing teams, and delivering measurable results through data-driven marketing strategies.

Professional Experience

Everhance

Head of Growth and Operations | Jul 2026 - Present | Kansas City, MO

Leading growth and operations by connecting strategy, marketing, and execution to help the company scale, grow sponsorship revenue, and turn ambitious goals into measurable results.

American Academy of Family Physicians (AAFP)

Manager, Digital Analytics and SEO | Jul 2022 - Jul 2026 | Leawood, KS

Leading analytics frameworks spanning web, CRM, and advertising, aligning creative, marketing, and executive teams around shared KPIs.

  • Led design and deployment of cross-channel analytics frameworks integrating GA4, BigQuery, Looker Studio, PowerBI and CRM systems
  • Developed unified dashboards transforming siloed data into executive-ready insights
  • Designed KPI frameworks and forecasting models enabling real-time campaign optimization
  • Pioneering AI-driven analytics tools and predictive modeling
  • Mastered Python, SQL, and system integrations through AI tools

emfluence

SEO Product Manager & Analytics | Jun 2017 - Jul 2022 | Kansas City, MO

Managed Analytics, SEO, and A/B Testing for 20+ clients with comprehensive content strategy.

  • Managed Analytics, SEO, and A/B Testing for 20+ clients
  • Led link acquisition and outreach efforts securing strong backlinks
  • Improved Core Web Vitals for enterprise-level companies
  • Achieved average 4:1 ROAS over two years for B2B lead generation

Web Success Associates

Director of Digital Marketing (Founder) | Mar 2014 - Jun 2022 | Kansas City, MO

Founded and led a digital marketing agency specializing in SEO, PPC, and analytics.

AI Development Experience

AI Software Development | 2024 - Present

  • Developed 14 enterprise-ready AI applications with multi-agent orchestration
  • Applied team management principles to coordinate AI agents for complex workflows
  • Built production systems using Python, TypeScript, OpenAI, Claude, and LangChain
  • Designed autonomous agent teams that collaborate 24/7

Core Skills

  • Analytics & Data: Google Analytics, Google Tag Manager, BigQuery, Looker Studio, Power BI, Adobe Analytics
  • Technical: Python, SQL, ETL Pipelines, Analytics Canvas, Supermetrics
  • SEO: Technical SEO, On-Page Optimization, Keyword Research, Link Building, Schema Markup
  • AI Development: Multi-Agent Systems, LangChain, OpenAI API, Claude API, Prompt Engineering
  • Leadership: Team Building, Strategic Planning, KPI Frameworks, Digital Transformation

Certifications

  • Generative AI Agents - Google (2025)
  • Microsoft Azure AI (2025)
  • GA4 for SEO - Semrush (2025)
  • Content Marketing - HubSpot Academy (2024)
  • Google Ads Certified (2021)
  • Google Analytics Certified (2021)

Education

  • University of Missouri-Kansas City - Bachelor of Arts (B.A.), Fine and Studio Arts (2000-2004)
  • Johnson County Community College - Associate of Applied Science, Interactive Media (1998-2000)